BTPs http://repository.iiitd.edu.in/xmlui/handle/123456789/966 2026-04-11T01:07:13Z 2026-04-11T01:07:13Z Malhotra, Chirag Bagler, Ganesh (Advisor) http://repository.iiitd.edu.in/xmlui/handle/123456789/1574 2024-05-22T22:00:20Z 2023-11-29T00:00:00Z

Entrepreneurship: gastronomy and creativity Malhotra, Chirag; Bagler, Ganesh (Advisor) This B.Tech project, titled ”Entrepreneurship: Gastronomy and Creativity,” focuses on designing and implementing entrepreneurship projects in the domains of Computational Gastronomy and Creativity. The project involves the development of a Computational Gastronomy Application Programming Interface (CG-API) with case studies such as ”WhatDish: A Diet and Nutrition Management Tool” and ”Applications of Novel Recipe Generation Algorithms.” The report details the entrepreneurial tasks involved, including identifying business opportunities, understanding potential customers, and devising pricing strategies for financial management.

2023-11-29T00:00:00Z Gupta, Shivam Grover, Anuj (Advisor) http://repository.iiitd.edu.in/xmlui/handle/123456789/1573 2024-05-22T22:00:19Z 2023-11-27T00:00:00Z

Tuvoi (toy consignment service) Gupta, Shivam; Grover, Anuj (Advisor) This semester’s thesis on Giggles by Tuvoi encapsulates the evolution of a sustainable, communityfocused platform for exchanging gently-used children’s toys. Building on the initial concept, this thesis delves deeper into market analysis, user experience design, and strategic business planning. It explores innovative approaches to enhance service design, user interface, and implementation strategies, addressing key consumer needs in the Indian toy market. Although currently focused on academic exploration rather than immediate startup realization, the project demonstrates significant potential for future development. This thesis not only reflects comprehensive academic research but also a practical understanding of market dynamics and sustainability in entrepreneurship.

2023-11-27T00:00:00Z Sharma, Ananya Haider, Mohammad Faizan Singh, Pushpendra (Advisor) http://repository.iiitd.edu.in/xmlui/handle/123456789/1572 2024-05-22T22:00:18Z 2023-11-29T00:00:00Z

Socio-economic analysis - caste and entrepreneurship in India Sharma, Ananya; Haider, Mohammad Faizan; Singh, Pushpendra (Advisor) Numerous policies have been implemented without thorough impact analysis. We focus on evaluating the effectiveness of reservation in uplifting the Scheduled Castes (SC) and Scheduled Tribes (ST) communities. In this study, we present our understanding of the status of the concerned communities based on population, health, nutrition[1], demography, non-farm employment structure, night light cover[4], and enterprise ownership[3] through several studies. We evaluate more potential indicators to thoroughly assess the current situation. We also implement a metric to identify indicators reflecting generational progress in terms of entrepreneurship within these groups. With the vision and guidance of Pushpendra sir and Sujata ma’am, we have established a formula metric SCST Entrepreneurial Growth Indicator (SEGI)[9] to quantify the status of the Scheduled Castes and Scheduled Tribes (hereafter referred to by SC and ST). The formula is adapted from the study by Durlauf, to highlight the socio-economic status of an individual in the current generation relative to their previous generation[6]. We also elaborate on the future scope of the study and our ambition to produce comprehensive statistical analyses with entrepreneurial data as expected to be extended by the Maharashtra government by December 2023. Further, we move on to assess the impact of reservations on fostering entrepreneurial growth and socio-economic development among the SC and ST in India.

2023-11-29T00:00:00Z Garikaparthi, Aniketh Shah, Rajiv Ratn (Advisor) http://repository.iiitd.edu.in/xmlui/handle/123456789/1571 2024-05-22T22:00:20Z 2023-11-29T00:00:00Z

Advertisement understanding Garikaparthi, Aniketh; Shah, Rajiv Ratn (Advisor) In the contemporary landscape of marketing, online video advertisements have emerged as a potent force, wielding the ability to captivate audiences and mold consumer behavior. This research delves into the intricate realm of persuasion strategies embedded within these digital narratives, shedding light on their profound impact on consumer decision-making processes. Leveraging multimodal data and time series analysis, this study explores the current state of online video advertisements, emphasizing their relevance and the impact of persuasion strategies on market trends, virality, and psychological biases.

2023-11-29T00:00:00Z