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Browsing Year-2017 by Author "Kumaraguru, Ponnurangam (Advisor)"

Browsing Year-2017 by Author "Kumaraguru, Ponnurangam (Advisor)"

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  • Grover, Karan; Kumaraguru, Ponnurangam (Advisor) (2017-04-18)
    In social psychology, a rumor is defined as a story or statement in general circulation without confirmation or certainty to facts. Rumors are known to arise in the context of ambiguity, when the meaning of a situation is ...
  • Bhatnagar, Juhi; Kumaraguru, Ponnurangam (Advisor); Venkatraman, Shriram (Advisor) (2017-04-18)
    This study examines selfie as a human-driven action and investigates how selfies can turn into killfies by examining the user behavior associated with selfies. Three data collection techniques are discussed - interviews, ...
  • Mithal, Aditi; Kumaraguru, Ponnurangam (Advisor) (2017-04-18)
    A tremendous amount of impact is generated through the images on social media as they account for more than 60% of the content available online. Understanding the textual content of the image is therefore significant for ...
  • Gupta, Tushar; Kumaraguru, Ponnurangam (Advisor) (2017-04-18)
    We study the use of creative content in the tweets made by Mumbai Police and its impact on user-engagement. Showing that the use of creative content by police departments actually helps them in reaching more number of ...

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